People enjoying an outdoor meal and drinks on a patio near a modern house on a grassy hill with a view of the ocean at sunset.

We are a group of friends, photographers, and filmmakers, rooted in a shared passion to drive endless value for the companies we support. We are on a relentless quest to create inspiring images, and travel the world.
We are Could Be The Day.

Woman in a red swimsuit lying on brick poolside with a large sunhat covering her face, next to a swimming pool.
Young man standing on a golf course holding a golf club, wearing a green vest over a white shirt.
Lobster tail dish garnished with herbs on a rectangular tray surrounded by various plates of gourmet food, including grilled vegetables, sliced meats, and drinks.
Luxury resort with a swimming pool, surrounded by lounge chairs and umbrellas, large villa-style building, tall palm trees, lush greenery, and hilly landscape in the background during sunset.

What We Do

  • Photography

    We're on a relentless quest to create iconic, lasting imagery that visually tells your brand's story

    Close-up of a man in a white polo shirt with an emblem of an owl, outdoors with blurred greenery in the background.

  • Film

    From social media reels to national advertisements and everything in between. We are filmmakers.

    A neatly made bed with white linens, pillows, a tan headboard, and a wooden nightstand with a lamp in a cozy, well-lit hotel room.

  • Art Direction & Storytelling

    Unsure about your brand's look and feel or how to convey your story? We got you.

    A man wearing sunglasses, a Hawaiian shirt, shorts, and sneakers sitting in the driver's seat of a vintage blue Ford vehicle on a sandy surface.

Brands We’ve Worked With

Lululemon

•

Puma

•

Marriott

•

Srixon

•

Oars & Alps

•

Cabot

•

Kjus

•

Cobra

•

Wilson

•

Taylormade

•

Ojai Valley Inn

•

Lululemon • Puma • Marriott • Srixon • Oars & Alps • Cabot • Kjus • Cobra • Wilson • Taylormade • Ojai Valley Inn •

Not a bad view on the property @polarpro #cineblack #cabot #capebreton
A truly special place @cabotcapebreton
Hole 16 at the best time of the day @cabotcapebreton #cabotcapebreton #cabot #cabotlinks #novascotia #golfcourses #top100 #golfdigest #hypegolf